Meet the Team

Hi, my name is Sierrah. I am very new to the platform and I have decided to take a chance, invest, and see where it takes me. Thank you to everyone who plays the games.

Hi, I’m Xavier Legend, former CEO of XRA. I’ve been on Roblox for over a decade, always aspiring to create. My journey started with content creation on platforms like YouTube, growing an audience of more than 100K subscribers, and evolved into bringing innovative experiences to life on Roblox. I’m an analyst, project pipeline lead, content and creator manager, investor, and above all, a man for our company and the team that stands alongside me.

Hey there! I’m a Roblox developer who has been building since 2022, specializing in scripting and 3D modeling, with a skill set that extends to animation, VFX, UI design, and creative direction. I work across both the technical and visual sides of development, from gameplay systems, mechanics, and assets to UI/UX and the other core components of a Roblox experience. I also provide scripting consultation for developers and teams, covering system design, implementation, optimization, and general development support. Working across so many areas of a project lets me help coordinate teams end to end.

Hello, I’m Michael, COO of XRA. I came to Roblox over a decade ago and started out as a content creator, growing an audience of more than 100K followers and learning firsthand what makes players click, stay, and come back. Today I work across the technical and analytical sides of the company: I’m a full stack scripter with 2+ years of experience and a data analyst, digging into retention, engagement, and performance data to separate what is genuinely working from what only looks like it. I turn those findings into decisions alongside our creative direction, and I keep daily operations running so the team can stay focused on building. Every experience we touch should be measurably better for it.

Hiya, I’m Bean, an executive for XRA. When it comes to development, I specialise in programming Roblox games. I originally started as an indie developer making games for fun, but over the years I’ve come to realise the importance of working as a team. I love helping make original, enjoyable games, and I’m always striving to improve my skills as a coder.

Hi, my name is Lennie, also known as Trickzeez. I started playing Roblox over a decade ago and have always had a passion for making games. What began as creating fun experiences for my friends grew into a drive to learn new skills, explore fresh ideas, and continually improve the quality of my work. As a Creative Director, I analyze player statistics, develop game concepts, design engaging gameplay loops, and oversee thumbnails and other creative assets. Most importantly, I’m committed to bringing strong ideas to life and creating experiences that players genuinely enjoy.

Hey, I’m William, also known as BoldyBoat. I’m a skilled modeller and map designer, focused on building environments and assets that hold up to the standard the rest of the team sets. My mission is to change the world in the greatest way possible, and I work day by day to achieve it. I hope millions more will enjoy the content I produce and help develop.

Hi, my name is m3lock, and I work as a GFX artist. I’ve created thumbnails, icons, and logos for XRA, with about five years of experience behind me. I’m happy to be part of the team.